Pricing · Shopify
AI chatbot pricing for Shopify
Coming soon to the Shopify App Store. Start free, or try Pro and Business free for 7 days. Your plan is on your Shopify bill.
Free planOrder tracking on every planBilled by ShopifyCancel any time in Shopify
Free
An honest AI assistant for any Shopify store.
$0forever
No card, no trial to run out
50AI conversations a month
∞with your own AI key
Coming soon to the Shopify App Store
- Free includes
- Answers from your products, pages and policies, with sources
- Order tracking in the chat
- Product cards: picture, price and link
- Locked topics go to your team
- Enquiries emailed to you
- Answers in your customer’s language
Pro
For stores with a sales or support team of up to 5.
$19a month
or $190 a year (2 months free)
500AI conversations a month
5team members
Coming soon to the Shopify App Store
- Everything in Free, plus
- The Desk: your team’s inbox, on any device
- Up to 5 team members
- Each customer’s recent orders beside the chat
- Stock and sale prices on product cards
- Proactive messages: the chat speaks first
- Reports, Telegram alerts and a weekly summary
- 25 files to answer from
Business
For busy stores and bigger teams.
$49a month
or $490 a year (2 months free)
2,500AI conversations a month
20team members
Coming soon to the Shopify App Store
- Everything in Pro, plus
- Live chat: take a chat over from the AI
- Chats shared out in turn
- Your store’s name instead of ours
- In-depth reports, CSV and a monthly report by email
- Every change on a chat, with who and when
- A webhook for Zapier, Make and n8n
- Idea mode
- A second AI if the first fails
- Answers from up to 3 websites you run
- 100 files to answer from (Pro: 25)
- 20 team members, more at $10 a month each
Need it built around your own systems?Your app, your CRM, a customer’s own account.Custom development →
Compare plans
Every feature, side by side
87 features. The three plans differ in 47 of them.
Plan and usage95 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| AI conversations a monthA chat in which the AI answered, however many questionsA chat counts once a month, however many questions the shopper asks in it. Chats the AI did not answer are not counted. | 50 | 500 | 2,500 |
| Yearly plans: the whole year at onceUse them in any monthA yearly plan costs ten months and holds twelve months’ conversations, for busy months and quiet ones. | – | 6,000 a year | 30,000 a year |
| Extra conversations on monthly plansUp to $50 a month, approved in ShopifyOn monthly Pro and Business, each conversation beyond the plan is $0.05, up to a monthly limit you approve in Shopify. Nothing extra is charged during the free trial. | – | $0.05 each | $0.05 each |
| Your own AI keyGemini, OpenAI or ClaudeAdd your own Gemini, OpenAI or Claude key and pay the AI company directly. HolaReply counts nothing on it, on any plan. | Not counted | Not counted | Not counted |
| When the conversations run outThe enquiry form keeps every leadThe chat offers your enquiry form instead of an AI answer, so every shopper can still reach you. | ✓ | ✓ | ✓ |
| Team membersOwners includedEveryone who uses the Desk counts, owners too. Business includes 20; add more for $10 a month each, or $100 a year on yearly plans, billed by Shopify with your plan. | – | 5 | 20then $10 a month each |
| Daily AI limit you setUp to 100,000 answers a day, or noneChoose how many AI answers a day your store may use. | ✓ | ✓ | ✓ |
| This period’s usage, always in viewOn the HolaReply page in your Shopify adminSee how many AI conversations you have used and how many are left. | ✓ | ✓ | ✓ |
| Free trialOnce per store, approved in ShopifyPro and Business start with 7 days free. Shopify bills the plan only after that; cancel before then and you pay nothing. | – | 7 days | 7 days |
Answers155 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Answers from your store, with sourcesProducts, pages, blog articles and policiesThe AI answers only from your store, files and knowledge base, and shows the page each answer came from. | ✓ | ✓ | ✓ |
| Choose what it readsProducts, pages, blog, policies, automatic discountsTick the parts of your store the assistant may read. Leave out anything you do not want it to answer from. | ✓ | ✓ | ✓ |
| Your store kept in syncOn install, every day, and when a product changesProduct changes reach the assistant on their own; you can also sync by hand at any time. | ✓ | ✓ | ✓ |
| Answers from more websites you runYour store, plus websites you runOne chat answers from your store and, on Business, from 2 websites you run. Each is proved with a line in its home page and read again every day. | Your store | Your store | Store + 2 websites |
| Answers from your filesPDF, Word, text, Markdown or CSV, up to 10 MB eachUpload size charts, catalogues or care guides in the Desk. The pages count the text in all your files together; pictures are not read. | – | 25 filesabout 650 pages | 100 filesabout 2,000 pages |
| Knowledge baseAnswers your store never saysWrite your own questions and answers. Add as many as you like. | Unlimited | Unlimited | Unlimited |
| Locked topicsTopics that always go to a personTopics the AI never answers, such as wholesale prices. The shopper is handed to your team instead. | 20 topics | 20 topics | 20 topics |
| Buying wordsA question with “wholesale” or “bulk” offers your teamWhen a question uses one of these words, the chat offers your team right away, as well as the answer. | 40 words | 40 words | 40 words |
| Product cardsPicture, name, price and link in answersProducts in an answer show as cards that link to the product page. | 3 per answer | 3 per answer | 3 per answer |
| Stock and sale prices on product cardsIn stock or not, and the price before the saleCards also show whether a product is in stock, and the old price beside a sale price. | – | ✓ | ✓ |
| Replies in 30 languagesIn the shopper’s languageThe assistant answers in the language the shopper writes in. | ✓ | ✓ | ✓ |
| Right-to-left languagesArabic, Hebrew and Urdu read right to leftThe chat turns around for Arabic, Hebrew and Urdu, so it reads naturally. | ✓ | ✓ | ✓ |
| Follow-up questions or direct answersHow the assistant talksGuide mode ends an answer with one useful question, such as the size or colour. Or choose direct answers only. | ✓ | ✓ | ✓ |
| Idea modeIdeas with your products, labelled as ideasWhen asked for an idea, such as a gift or a routine, the assistant can create one with your own products. Prices and facts still come only from your store. | – | – | ✓ |
| A second AI if the first failsIf your AI does not respond, another AI answers the question from the same store. | – | – | ✓ |
Orders21 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Order tracking in the chatOrder number and email must matchShoppers ask where their order is and get its status in the chat. The order number and email must belong to the same order, and orders never go to the AI. Turn it on in the theme editor. | ✓ | ✓ | ✓ |
| Each shopper’s recent orders beside the chatIn the Desk, found by their emailYour team sees the shopper’s recent orders next to the conversation, so nobody has to ask. | – | ✓ | ✓ |
Leads71 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Enquiry form and lead captureEmailed to you as they arriveEvery enquiry is emailed to you with the whole chat. There is no limit on how many. | Unlimited | Unlimited | Unlimited |
| “Talk to a person” in every chatWhen the AI cannot help, or the shopper asksShoppers can ask for a person at any time and leave their details for your team. | ✓ | ✓ | ✓ |
| Email slips fixedSuggests gmail.com for “gmial.com”A mistyped email domain gets a suggestion before the form is sent, so you can reply. | ✓ | ✓ | ✓ |
| Choose the form’s fieldsPhone and company: required, optional or offName and email are always asked. Choose whether phone and company are required, optional or not asked. | ✓ | ✓ | ✓ |
| Refuse throwaway inboxesFake email addresses are not acceptedTemporary email addresses, and domains that cannot receive mail, are turned away. | ✓ | ✓ | ✓ |
| Export enquiriesCSVDownload your enquiries as a spreadsheet, newest first. | 10,000 at a time | 10,000 at a time | 10,000 at a time |
| Lead stage, won or lost, with the valueNew, contacted, quote sent, won, lostMove each enquiry through its stages in the Desk and record what a won deal was worth. | – | ✓ | ✓ |
Team inbox (the Desk)1919 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| The Desk: your team’s inboxOn any deviceOne inbox for every chat and enquiry the AI hands over, on a computer or a phone. Open it from the HolaReply page in your Shopify admin. | – | ✓ | ✓ |
| Live nowWho is chatting with you at this momentSee which shoppers have the chat open right now. | – | ✓ | ✓ |
| Owner and member rolesOnly owners change settings and saved repliesOwners run the settings, the team and the plan. Members answer customers. | – | ✓ | ✓ |
| Reply by chat and by emailFrom “Your name via HolaReply”Answer in the chat, and send the same reply by email when the shopper has left. | – | ✓ | ✓ |
| Assign a chat to a personAssign to me, to a teammate, or unassignGive each chat an owner, so nothing is answered twice or forgotten. | – | ✓ | ✓ |
| StatusOpen, waiting on the customer, closed, reopenedKeep track of which chats still need you. | – | ✓ | ✓ |
| PriorityHigh, normal or lowMark the chats that should be answered first. | – | ✓ | ✓ |
| TagsYour own labelsLabel chats, for example “wholesale” or “refund”, and list them by tag. | – | 10 per chat | 10 per chat |
| Internal notesOnly your team sees themLeave a note on a chat for your team. Shoppers never see it. | – | ✓ | ✓ |
| Follow-up datesAnd your follow-ups by email at 8 in the morningSet a date to come back to a chat; you are reminded in the Desk and by email. | – | ✓ | ✓ |
| Saved repliesAnswers your team uses oftenWrite an answer once and insert it in any chat with a click. | – | 200 | 200 |
| Search and a command barFind any conversation fastSearch by name, email or chat number, and run any action from the keyboard. | – | ✓ | ✓ |
| Opening hoursA time for each day of the weekSet when your team is open. Reports show what came in while you were closed. | – | ✓ | ✓ |
| “I am away”New chats go to the rest of the teamMembers who are away get no new chats until they are back. | – | ✓ | ✓ |
| Invite your teamBy email, no passwordInvite people by email; they sign in with a code, without a password or a Shopify staff account. | – | ✓ | ✓ |
| Browser alertsA notice when something new arrivesGet a notice on your computer when a chat is handed to your team. | – | ✓ | ✓ |
| Every change on a chat, with who and whenEach assignment, status, tag and follow-up is shown in the chat with the person and the time. | – | – | ✓ |
| Live chat: take a chat over from the AIStep into any chat and reply yourself while the shopper is still there; hand it back to the AI when you are done. | – | – | ✓ |
| Chats shared out in turnOnly to people who are not awayNew chats go to your team members one after another, while you are open. | – | – | ✓ |
Grow33 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Proactive messagesThe chat speaks firstMessages that open by themselves on the pages you choose, for example an offer or a question. | – | 20 messages | 20 messages |
| Telegram alertsAnd replies from TelegramGet each enquiry in Telegram, and reply to the shopper from there. | – | 1 chat or group | 1 chat or group |
| WebhookEach enquiry to Zapier, Make or n8nSend every enquiry to Zapier, Make, n8n or your own system as it arrives, signed so you can trust it. | – | – | ✓ |
Reports1210 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Your week at a glanceChats, AI answers and enquiries against the week beforeOn the HolaReply page in your Shopify admin, on every plan. | ✓ | ✓ | ✓ |
| Busiest hoursQuestions by day and hour, over 7, 30 or 90 daysSee when shoppers ask, and what they asked while you were closed. | ✓ | ✓ | ✓ |
| Overview in the DeskYour key numbers, each against the period beforeChats, answers, enquiries and replies for the period, each against the period before. | – | ✓ | ✓ |
| Questions it could not answerThe gaps in your storeThe questions your store has no answer to. Answer one once and the AI uses it from then on. | – | ✓ | ✓ |
| Next steps to improveRanked by expected effectWhat to do next, worked out from your own chats and ranked by how many shoppers it helps. | – | ✓ | ✓ |
| Weekly summary by emailYour enquiries and open questionsOnce a week: your enquiries and the questions nobody answered. | – | ✓ | ✓ |
| Business impactDeals won and their value, and team time savedWhat the chat brought in: enquiries, won deals and their value, and the time it saved your team. | – | – | ✓ |
| Leads and salesWhere every enquiry stands: replied, quote sent, wonEvery enquiry by stage, with the ones still waiting for a reply. | – | – | ✓ |
| Team and support speedAnd why the AI handed chats overReply times for each day and each team member, and the reasons chats reached your team. | – | – | ✓ |
| Report datesCompared with the period beforeChoose the period of a report. Each number is shown beside the period before it. | – | Last 7, 30 or 90 days | Any dates, up to a year |
| Download reportsCSVDownload any report as a spreadsheet. | – | – | ✓ |
| Monthly report by emailOn the 1st of each monthBusiness impact and its next steps, emailed on the 1st of each month. | – | – | Up to 10 people |
Look and brand112 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Your name, logo, colour and chat buttonLight, dark or automaticMake the chat look like part of your store, in the theme editor and on the HolaReply page. | ✓ | ✓ | ✓ |
| Your first message and quick repliesButtons shoppers can tapStart the chat with your own words and up to 4 quick replies. | 4 buttons | 4 buttons | 4 buttons |
| A greeting bubble next to the chat buttonA short line beside the chat button that invites shoppers to ask. | ✓ | ✓ | ✓ |
| Where it sitsLeft or right, space from the bottom, on phones or notPlace the chat button where it does not cover anything in your store. | ✓ | ✓ | ✓ |
| Your theme’s font and two header stylesClean, or your colour across the topThe chat uses your theme’s font, with a clean header or one in your colour. | ✓ | ✓ | ✓ |
| Chat soundShoppers turn it on or offA soft sound when a reply arrives; shoppers choose. | ✓ | ✓ | ✓ |
| Shoppers’ past chatsKept on their own deviceShoppers can reopen their recent chats from the chat’s menu. | Last 20 | Last 20 | Last 20 |
| Shoppers can email or print a chatYou can turn it offShoppers can send themselves a copy of the chat or print it. | ✓ | ✓ | ✓ |
| No HolaReply line in the chatOn every plan, Free includedNo “Powered by” line in your store’s chat. | ✓ | ✓ | ✓ |
| The Desk in 30 languagesEach person chooses theirsEach team member uses the Desk in their own language. | – | ✓ | ✓ |
| Your store’s name instead of oursIn the Desk and in emailsYour store’s name replaces HolaReply in the Desk, the AI’s messages and your team’s emails. | – | – | ✓ |
Privacy and data7
| Feature | Free | Pro | Business |
|---|---|---|---|
| Personal data never reaches the AINames, emails and phone numbers removed firstNames, email addresses and phone numbers are taken out before a question goes to the AI. | ✓ | ✓ | ✓ |
| A note that it is an AIUnder the question field, as the EU AI Act asksShoppers are told they are talking to an AI. | ✓ | ✓ | ✓ |
| Keys and tokens encryptedNever shown again once savedAI keys and bot tokens are stored encrypted and never shown again. | ✓ | ✓ | ✓ |
| Data processing addendum (DPA)Standard contractual clauses includedOur DPA for GDPR, with the standard contractual clauses. | ✓ | ✓ | ✓ |
| Choose how long chats are keptForever, or 30, 90 or 365 daysOlder chats are deleted for you after the time you choose. | ✓ | ✓ | ✓ |
| Delete a conversation and its enquiryRemove a chat and its enquiry for good when someone asks. | ✓ | ✓ | ✓ |
| Shopify privacy requests handledCustomer data requests and erasureShopify’s customer data requests and erasure requests are answered for you. Uninstalling deletes your store’s data after 48 hours. | ✓ | ✓ | ✓ |
Billing21 different
| Feature | Free | Pro | Business |
|---|---|---|---|
| Billed by ShopifyOn your store’s Shopify billNo separate card or account: Shopify bills the plan with your store’s bill. | – | ✓ | ✓ |
| Change or cancel any timeShopify asks you to approve every changeMove between plans whenever you like. Cancelling puts the store back on Free. | ✓ | ✓ | ✓ |
Not on Shopify? See pricing for any website. On WordPress? See WordPress pricing, paid once.
What you get
More for the price, on every plan
Four things that decide what a chatbot really costs your store.
AI answers
50free each month
AI conversations on Free
A whole chat counts once, however many questions it has. 500 a month on Pro, 2,500 on Business.
Free
Pro
Business
AI conversations a monthYour own key
∞no limit
Bring your own AI key
Nothing is counted on your own key, on any plan. You pay the AI company directly, at its prices.
GGeminiOOpenAICClaude
Or HolaReply AI, included in every planYour team
20people on Business
Your whole team in one inbox
Owners included. Pro has 5. On Business, add more people for $10 a month each.
Pro: 5 · Business: 20, then $10 a month each
Every lead
0leads lost
The form never stops
If the AI conversations run out, the chat offers your enquiry form instead.
- 1The AI answers from your store
- 2Limit reached, or no answer
- 3Enquiry form → your inbox
How it is counted
One conversation, however many questions
An AI conversation is a chat in which the AI answered at least once. Nothing is counted on your own AI key.
1A shopper chatsTen questions in one chat count as one conversation.
2A monthly plan’s conversations are used upOn Pro and Business, each extra conversation is $0.05, up to the monthly limit you approve in Shopify ($50 unless you raise it).
3Yearly plans hold the whole year6,000 conversations on Pro, 30,000 on Business, to use in any month. When a plan’s conversations are used up, the chat offers your enquiry form.
Questions
Questions about Shopify
When can I install it?
As soon as Shopify lists it in the App Store. It is coming soon: leave your email and we will write once, the day it is listed. Any other website can start today with a free trial.
Why monthly on Shopify and pay once on WordPress?
Apps in the Shopify App Store are billed through Shopify, on your Shopify bill, by the month or the year. On WordPress, HolaReply is a plugin you buy once.
What is an AI conversation?
A chat in which the AI answered at least once. It counts once a month (once a year on yearly plans), however many questions it has. With your own AI key, nothing is counted.
What happens when the conversations run out?
On monthly Pro and Business, each extra conversation is $0.05, up to the limit you approve in Shopify. Otherwise the chat keeps offering your enquiry form until the next month or plan year, so no customer is lost.
Is order tracking on the Free plan?
Yes. Order tracking and product cards are on every plan. The shopper gives the order number and the email used for it, and the chat shows the order’s status. Orders never go to the AI.
Can I change or cancel my plan?
Yes, any time. Shopify asks you to approve every change, and you can go back to Free whenever you like.
Answer every shopper. Keep every lead.
HolaReply for Shopify is coming soon to the Shopify App Store. Leave your email and we will write once, the day it is listed.
Get notifiedFree plan · 7-day free trial on Pro and Business · billed by Shopify
✓Answers with sourcesFrom your products, pages and policies
#Order trackingOn every plan, Free included
@Every lead keptEmailed to you, and in the Desk on Pro